Being an entirely Gen-Z company is a feature we feel helps us to stand out from the crowd and something we greatly value about ourselves.
It's been a very exciting and rewarding week here at Saulderson! We received two nominations and one Gold Award at this year's Influencer Marketing Awards. Read more about our achievement in this week's blog.
Here at Saulderson, we value sustainability within influencer marketing and want to work with brands who strive to create a positive environmental impact for future generations. This goes further than simply being environmentally compliant, but going above and beyond in expectations.
With Instagram launching its new feature Reels recently, we wanted to discuss whether Reels will provide a viable alternative to its closest competitor - TikTok.
Here at Saulderson, we value diversity and working with a broad range of creators. As influencer marketing is such an ever-evolving industry and is constantly changing, we wanted to discuss how essential it is to be adaptable.
There’s no doubt that TikTok has had a major boom in the past year or so, becoming widely popular with Gen-Z users, surpassing 2 billion all-time downloads and igniting a whole new wave of viral dance videos, challenges and memes.